Any field of activity of people is exposed to a huge number of various factors. Hotel business is no exception. Touching upon the theme of external factors affecting the institution, it is worth taking into account such categories of parameters as:
Location of the hotel complex;
The role of the establishment in the system of economic ties;
Features of the development of the industry depending on the characteristics of a particular state;
The category of dominant factors exerting maximum influence fall precisely economic influences. For example, London hotels 2 stars gradually flourish, the demand for their services is increasing. This is due to the economic stability of the country, with a high level of development of the tourism industry as a whole, with multimillion -dollar investments in this field of human activity, with a low level of unemployment and small taxes. An important role can play the indicator of banking interest on loans, the level of competition within the framework of the real estate market.
The next category of factors is social influences. The success of a certain hotel will depend on the level of income of the population and on the level of life of society as a whole. Not a small impact may have the education of the population, the level of crime and the development of the tourism industry. In this category it is worth highlighting business tourism. For example, London hotels 3 stars are always crowded. This is due to the fact that business activity, both among the local population and among visitors, is constantly increasing.
A special place belongs to the demographic factor. With an increase in the population, an increase in the birth rate, and demand will increase. If the situation is opposite, the services of hotel complexes may not be in demand. The number of residents of the country, the structure of society and its composition, will form the popularity of hotels.
A feature of the hotel business, we can name the active involvement of the human factor in it. This phenomenon does not allow standardizing the direction and gives rise to instability. Some establishments fight this phenomenon by introducing certain standards and standards in maintenance. A set of rules is used to which all employees must obey. This all leads to the conclusion that the hotel business is quite confusing and serious, it is amenable to a comprehensive effect. To achieve prosperity, you need to take into account many factors and nuances.
