When developing a site, an important stage is the design of its structure, as well as the selection of content and its optimization. So, a set of actions aimed at improving the site’s positions in the search results due to the competent selection of content, its optimization, selection of keywords, pages turning, as well as a number of other events and is called internal optimization. In this article I will share with you tips on how to optimize my site is most profitable in terms of search results.
Council No. 1. Before placing links on other resources, you should choose key requests, as well as pages with content, the most relevant these requests. As I already wrote in other posts for this, you should plan the topic of the article in advance, select key requests for it, the most suitable frequency of requests, and already based on them to write an article. Well this is an idealized option. In Yandex, you can check the frequency of queries through the service «Statistics of keywords.»In this way, one or two queries are selected for each page of the site. Council No. 2 when placing an article (as if you work on the engine, so if you place it manually, editing HTML code) be sure to fill out the tags (fields) responsible for posting information for the search system. These include tags, Council No. 3 When formatting the text of the article use the highlighting of keywords with fat and italics, as well as use headlines containing keywords. The higher the tag header, the better. It is advisable to use. Let me remind you that a tag is used to highlight the text, and for italics. The heading of the article, with the keyword contained in it, is advisable to use in the form of a link to the described article. (internal link). Council No. 4. Post pictures on the subject of the article. People also look for them and go to the site. In order to ensure targeted traffic in when placing pictures in the tag, parameters are also used to help the search engine display the necessary pictures on request. These parameters include Alt and Title. You can read about them in the corresponding section. Council No. 5 of the site menu should be arranged so that all pages of your site can be reached in 1-2 clicks. In this case, the navigation menu should be made in the form of simple links without the use of various scripts, pictures, etc. Also, to distribute the weight between the pages of the site, they are additionally tilted over. If you work on some kind of joomla type, then many patches and modules are written for it that implement this task. An example of such a module is, say, the list “The most popular”, “Latest news” or “Similar materials”. Council No. 6 To prevent PR or TIC, references to third -party resources in most cases should be closed from indexing through and REL = «Nofollow». The addresses of the site pages should be made in the form of a CNC (a person understandable urls). The less the site page will weigh, the faster it will load. Do not forget about it and take into account the design. At the same time, try to perform it so that the general view of the site looks approximately the same in most of the used browsers. After all, all the different preferences have. Also do not forget to add links to your own to your materials. Network. Here are the main tips that describe the concept of internal optimization and will help you when promoting your site. Observing them, you at times increase your chances of getting to the top issuance. I wish you success.